Charles Haunted Mansion is an experimental horror game, which is $0.99, launched on Steam on 15th September, 2023. The price is now raised to $3.99 to test something new.
I. LONG TERM GOALS: Here are my goals. I will update the data from time to time. I will strike through them as soon as I reach my goals. Success is different for different people but for me my goal is realistic. My goals can be further divided into four categories.
a) Making A Living: The goal is to make a living creating video games. It is very much possible because I am from a country(IN) with a low cost of living. I basically need $200 a month to survive. It does not have to be from one game but from multiple titles.
b) Marketing: No, I am not going to invest money in marketing. I might do some free marketing here and there. I want to see how many copies it sells with $0 marketing budget. The strategic discounting can be an incredible way to increase sales and revenue.
b) Bundles: I have found bundles to be very fascinating! What I tried is that I gave deeper discount for bundles while keeping the individual game discounts to 40-60% and has been doing great ever since! Most of my sales occur through bundles.
Why are you charging such $3.99? Is it profitable?
First off, I started with $0.99 to sell more copies at $0.99 and to receive early feedback and organic reviews. It did manage to receive only 1 review which isn't enough. Now, I raised the price to $3.99 so I guess I will test the price point as well along with the bundle strategy. It seems to work better than giving deeper discounts.
According to my experience it is easier to sell more copies using bundles strategy than selling it individually. The trick is that the price must be around $3.99 or higher for increasing profit when sold through bundles.
It is profitable.
II. Milestones:
Review milestone:
- Got First review!
- Got 5 reviews!
- Got 10 reviews!
- Got 20 reviews!
Anything above that is anomaly.
Net Revenue milestone:
- Made $50 in sales
- Made $300 in sales
- Made $500 in sales
- Made $1000 in sales
- Made $1600 in sales.
Anything above that is anomaly.
Also, I will get back Steam direct fee which I paid after my game makes $1000 in net revenue. That should be my target for now.
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